A few short years ago, a couple friends in Denver, CO were covering their pipes with coins, caps, and whatever they could find to use as a lid, just like so many others before them.  One day, one of them said, "we should make this its own thing."  And he did.  With the help of a couple friends (too many of whom named "Mike") and a patent lawyer, Magnabowl evolved from "couch idea" to its own LLC known as TMFM.  Scoop one up, slide the lid over, and see what the hype is about.